Term Of the Day - “ Push Media ”

Push Media refers to a media distribution model in which they are delivered without direct involvement of the recipients . This is also called push marketing and is mostly employed by start-ups and less popular organizations to introduce their new products before the masses . These are delivered without any action from the receiver’s side , and is something opposite to  Pull Media , where the receivers categorically demand for the content . 

General Push Media content means include direct mails containing announcements , product brochures , etc.

Term Of the Day – “ Alureon ”

Alureon is a Trojan primarily used for data theft and online fraud . It primarily appears bundled in compromised packages of Windows Security Essentials software . Once into the system it

manipulates the master boot record to its preferred routine to suit its purpose .  In addition to stealing essential data , Alureon can corrupt and delete important files . It can also hamper the functioning of anti-virus software and prevent updates to Windows .

Computers infected with Alureon were confronted with BSOD and system crashes , especially when installing security update MS 10-015 in Windows systems .

IT Predictions for 2015

IT continues to dump its own data centres in favour of Cloud :
Though this is something that has been going on for a while , there is a whole new reason why this might just take-off in 2015 . With Windows server 2003 nearing death , companies might find it feasible to shift out to the cloud rather than investing in new server installations and updations .

Big Data’s growth is hampered by talent shortage :
Big Data is expected to be the biggest thing doing rounds of the IT world , but the explosive growth potential might just be hampered by lack of professionals trained for the purpose . But rest assured , any talent is this field is bound to be awarded with the richest dividends .There are all possibilities that the HR turns towards Big Data this fiscal year .

Tablets will crash and burn :
Of one of the biggest innovations that have not bode well to their expectations are tablets . An irreplaceable battery makes them even more tougher choice for potential buyers . Thus tablets are expected to go down line until and unless a Steve Jobs idea injection is done for them .

Expected Hiring explosion in Q1 and Q2 :
Hiring is expected to get a major boost with increased focus in employee education and training .The next generation of employees is also expected to be more inclined towards free lancing rather than full-time contracts .

Windows 10 will be a blockbuster , mostly :
This is expected to be the biggest contender for product of the year both by number and quality . Microsoft seems to be heading towards a big big year ahead .

TERM OF THE DAY - " BIG DATA "

“ Big Data ”

Big Data as a term refers to data in such amounts that cannot be handled or analysed using traditional data management processes . Today , most organizations handled huge wealth of data , but they are not optimally utilized due to the data being in in-organized , raw form . Big Data refers to systematic techniques for handling and processing such vast amounts of data .

Three basic characteristics that define Big data are – volume , variety and velocity . Today the

volume of data is exploding rapidly whilst the percentage of data analysed is falling down . Variety of data leads to fundamental shift in traditional data handling processes . Velocity refers to the pace with which data is generated and handled .

Post cloud , Big Data is the biggest trend setter for the IT world !!

TERM OF THE DAY - " ALOHA "

" ALOHA "

ALOHA refers to the pioneering networking method first used in the University of Hawaii in 1971 as the first demonstration of wireless communication . It involves medium access using the same

experimental UHF frequency . It laid the basis for development of Ethernet and Wi-Fi Networking . It was used at a time when there wasn’t any commercial distribution of communication frequency between two computers . It is also known as Aloha-Net .

TERM OF THE DAY - "MULTI-THREADING"

Threads refer to the smallest and simplest executable segment a programmed instruction . Threads are independently managed by a scheduler ( typically part of an operating system ) . Any process consists of multiple threads , which share the resources such as memory allocations . Multi-threading enables time-division multiplexing , where the processor switches between various software threads , thereby resulting in  several processes to be simultaneously executed by the operating system .

Multi-threading has several advantages :

1               Multi-threading results in enhanced responsiveness .
2              Faster execution .
3             Optimized use of System variables .
4              Lesser resource intensive .
5             Simplified sharing and parallelism .

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Term of the day – Netapp Storage

Netapp storage refers to both hardware and software solutions provided by Netapp for data storage to various organisations .Hardware and software work together to provide higher efficiency and low costs across all tiers of data storage equipment .It aims to reduce bloated space which is necessary to store IT data such as snapshot copies , backup and failover protection .

 It includes different storage appliance solution such as different fabric attached storage (FAS) hybrid storage arrays , which are meant to be connected  to the cloud using a unified architecture , which includes a broad set of NAS and SAN workloads faster than entry-level  hybrid arrays .This also includes the storage operating system Data OnTap , using a unified storage architecture that is meant to drive efficiency in the infrastructure layer in order to help control cost and increase efficiency .

This is very important for cloud computing and virtualised environment .